Local Golden Boy's Image in Jeopardy?

I know that everyone (including my short friend) have been and will be writing about the news story that caused waves across the entertainment, sports and general media worlds yesterday. Tom Brady is another baby's daddy. I know there are a lot of mixed feelings about this once could-do-no-wrong local football hero, but come on! My curiosity however, lies not in when he knocked who up, but rather with what this whole fiasco will do to his previously pristine image.

The publicist in me is spinning the different ways he can try to salvage his image, while also thinking how this could be a great thing for him and push him beyond the locked role of the "good boy". Perhaps if he plays his cards right, some new doors will open to him. There will be a price to pay of course, and there is no doubt that doors will slam shut in his face as well, but that is the intriguing part. The only thing that I know for sure is that both his babies are going to be GOREOUS.